Costa Rican cookie brand Pozuelo has delivered a new advertising campaign that is pulling at the heartstrings of people around the world.
The campaign, called #CuandoHayAmorHayFamilia ("When there is love there is family"), is redefining what makes a "traditional" family.
In the touching ad, a little boy asks his father why some Pozuelo cookies are called "Family." The father explains that just like cookies come in different forms, so do families. The ad shows an older couple with their dogs, a same-sex couple, and a mother and father with two kids but with a stay at home dad. The end shows that the father and son who narrate are from a single parent family.
"When there's love, there's family," the caption concludes.
The ad is certainly hitting home with many couples, as it gears more towards celebrating diversity. After the ad debuted, there was some controversy. But overall, most people expressed their support for this heartwarming clip about acceptance on social media.
One Twitter user wrote: "Thank you for your courage! Many of us believe that love is the basis of a family."
"Applaud the bravery of Pozuelo showing family diversity," another supporter wrote.
Watch the heartwarming ad below.
And please SHARE it with your friends and family.
