To an outsider, being a Victoria’s Secret model seems like a glamorous and easy gig. Behind the scenes, it takes a lot of work. There is also an accepted amount of editing in the industry to help keep the products and those who sell them looking deceptively perfect.
Jasmine Tookes, 32, and Josephine Skriver, 30, appeared on the podcast Real Pod with Victoria Garrick and opened up about their experiences working for the popular brand. They want people to realize much of it is fake. This extends to their social media personas as well.
Josephine spoke about the pressure of the coveted gig. “It was a weird time because you realize you were getting a massive amount of eyes looking at you. You understood that with VS,” she explained. “But we got signed right when social media exploded, too, so it was this combination of everyone’s gonna know you for this glamorous side, like it takes two and a half hours in hair and makeup, personal trainers, this whole situation. Yet you now have the ability of taking them behind the scenes and showing them the more real you.”
Jasmine wants people to know that Instagram is far from reality. “If you saw me waking up in the morning in my house, the middle of the day, walking around with spit up all over me from the baby, no makeup on, that’s my real life,” she stated.
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Both Jasmine and Josephine assumed everyone else knew their popular photo shoots were “all fake” and featured full body makeup in addition to retouching. Jasmine stated it “is so crazy because to me it’s so obvious when you look back at our old VS campaigns.” They were fashion insiders so did not know what the average person did not know.
“I would stand next to the big billboards on the street, and I could stand there for 30 minutes and not a single person could put the two people together,” Josephine revealed. “I’m like, ‘I don’t even look like my pictures.’ Sometimes my mom would be like, ‘Is that you? I didn’t even know you could look like this.'”