This commercial might be too hot for TV, but it is a brilliantly funny approach to a serious issue. The Rethink Breast Cancer campaign uses sexy, hot guys to remind women to check their breasts. The campaign encourages women to download the mobile app and choose their favorite man, receiving a pleasant monthly reminder of a possibly life-saving exercise.
To promote the clever app, which is available for free on iTunes, they created this funny commercial that is pretty much perfect. The innovative commercial reminds women how important self-examination is — all while giving us a lot of eye candy! The shirtless men in the video explain the app's updates, which include hot video messages from guys to remind you to check your breasts using some TLC (Touch; Look; Check).
The men also send along great updates about dieting, exercise, and much more. This is one interesting way to help women stay on top of their health. What do you think of this commercial? Should it have been banned?
Messages like this are extremely important for women around the country to see, as breast cancer is no laughing matter. Please SHARE this with friends and family to spread awareness. Thank you!
