1950s Commercial Sold Cold Cream To Women In The Craziest Way

Busy you, in and out of doors every day. Think how much dust and dirt settle on your skin…

When we ladies peruse the cosmetics aisle, there are certain features we look for in the perfect beauty product — but "radioactive" isn't part of the equation. You seriously won't believe what they did to a female model who advertised a Dorothy Gray Salon beauty product back in the 1950s.

The testing laboratory spread dirt across her face. The dirt, as they said, was “just radioactive enough” to register on a Geiger counter in order prove that Dorothy Gray Salon cold cream “cleanses up to 2 1/2 times more thoroughly” than other cold creams on the market at the time. By putting their cream through a Geiger counter (a device used by scientists to detect amounts of radiation), Dorothy Gray wanted to prove that their product removed more atomic dirt and residue than the competition. The commercial also advertises an "Atomic Test Booklet," which they offered to mail out by request.

Can you imagine CoverGirl or Maybelline uttering the words "just radioactive enough" to sell their products?! Oh, how times have changed. 🙂

Please SHARE this truly retro commercial with your friends on Facebook!

YouTube video