This candy bar's name has been perceived as strange or mysterious, but it's actually quite simple: the couple that created it named the Snickers after their favorite horse, who sadly died right before the candy bar was made.
Frank and Ethel Mars had a farm and their own candy factory, and they decided to name the Snickers bar after their beloved horse Snickers. Because why not?
The first Snickers bar was sold in 1930 for only 5 cents, according to the New York Post. But for 60 years, people in the United Kingdom actually called Snickers "Marathon Bar," according to Mashed, because "Snickers" rhymes with "knickers," the British English word for underwear.
Ethel and Frank were able to purchase their 3,000-acre horse breeding farm due to the success of their Milky Way candy bar.
Their attempts at starting a candy business were not successful before that point in time.
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Fun-size Snickers debuted in 1968, and the Snickers ice cream bar was introduced in 1989.