Goldie Hawn and Kurt Russell have another star in the family. This one has four legs and fur. Their Labrador retriever, Roy Hawn Russell, starred in a Budweiser commercial that aired during Super Bowl VIII on February 11, 2024.
Goldie took to Instagram to celebrate the achievement. The whole family can be seen watching the screen intently. Everyone was so proud of Roy.
"Don’t get me wrong I love watching football but tonight was all about watching our dog Roy Hawn Russell star in his first superbowl commercial for @budweiserusa!!! ⭐️ ," Goldie captioned her Instagram video. It was an exciting moment for the whole family.
Roy’s on-screen debut was Bud’s spot entitled “Old School Delivery.” Roy helped lead a team of Clydesdales. Together, they delivered Budweiser beers to a snowed-in bar with no power, saving the day.
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Kristina Punwani, the head of marketing at Budweiser, issued a statement about the ad. "Budweiser has been synonymous with the Super Bowl for decades, and the broadcast continues to be a very special moment for our brand and a core pillar of our advertising strategy," she explained. "This year, we're thrilled to bring our fans a piece of the traditional Super Bowl entertainment that they know and love from Budweiser: the iconic Clydesdales. We knew there was no better way to show Budweiser's continued commitment to delivering for its fans than with our biggest celebrities."
Goldie, Kurt, and the whole family think Roy is a star. To see the ad for yourself, watch this video.
